When markets and politics collide, innovation may lose out
Public policies that affect business, like antitrust oversight, have long been guided by the precept that competitive markets spur innovation, cater more to consumers, and generally make society better off. The going assumption is the more competition the better.
That principle can be derived from the supply and demand graphs taught in Econ 101 or any of the fancier microeconomic models used in research. But all of those models have one thing in common: They focus on market dynamics and treat governments鈥 actions as given.
鈥淏asically, markets and politics are treated as separate realms, with no real interaction,鈥 says Steven Callander, a professor of political economy at the 好色App Graduate School of Business and a senior fellow at the 好色App Institute for Economic Policy Research (SIEPR).
That鈥檚 a useful simplification for many purposes, he says. But it ignores the fact that when a firm grows to dominate its market 鈥 as most hope to do eventually 鈥 it also gains political influence, which it will reliably wield in its own interests.
Ignoring that reality has only grown more problematic, Callander notes, because studies show that market power, as measured by things like profit margin, has increased in recent decades 鈥 especially in the U.S., where industries like e-commerce and wireless carriers have been captured by a single big player.
To study the interaction between economics and politics, Callander, along with fellow 好色App GSB professors and , built that depicts an industry in which regulatory actions and firm behavior depend on each other and are jointly determined.
The results are striking. For one thing, they find that there is a clear feedback loop in which a company can co-opt its regulator and influence policy in a way that further entrenches its market position. 鈥淢arket power begets political power begets market power,鈥 as Foarta puts it.
And modeling the regulator as a partially self-interested agent, instead of being purely altruistic, means it will want to protect the market leader from competition 鈥 for in that way, to put it indelicately, the company will have more wealth that the regulator can share.
That much might be expected, and Sugaya says we鈥檝e seen plenty of cases in the real world where public policy serves to buttress the power of dominant firms. He cites the regulation of AT&T in 1913, which effectively created a government-sponsored monopoly for 70 years. (In 1984, the telecom giant was broken up into several smaller, regional companies, and new competitors emerged.)
Yet what鈥檚 truly startling here is that competition does not necessarily lead to better outcomes. 鈥淚n a world where you have both public and private sectors,鈥 Callander says, 鈥渢he threat of market entry and competition may actually stifle investment and innovation.鈥
Managing the competition
The reason for that, the authors say, is that when you bring the government into it, there are two ways for a company to gain an edge over its rivals: It can spend on R&D (or acquire innovative startups) or it can lobby for preferential policies.
In economic terms, the two forms of spending are substitutes. The more you have of one, the less you need of the other. In fact, Foarta says, the typical path is that a startup introduces a disruptive innovation, separates itself from the pack, then seeks protection from the government and throttles back.
On the other side, the regulator is inclined to offer that protection, since it increases the monopoly profits or 鈥渞ents鈥 available to extract. 鈥淚n this way, the interests of the leading firm and the regulator align,鈥 Callander says. But they don鈥檛 align perfectly, and that鈥檚 an issue.
Over time, as the firm鈥檚 market power changes, so does the balance of power in its relationship with the regulator. If it gets too strong technologically, it has less need for protection, and the regulator loses leverage. Picture a tech giant thumbing its nose at policymakers.
鈥淭o remain relevant,鈥 Callander says, 鈥渢he regulator will at some point reduce its protection and facilitate competition to reel the company back in.鈥 That creates an inflection point. And knowing that, the dominant firm will stop innovating before it crosses that line.
Under this 鈥渕anaged competition,鈥 the authors show, the equilibrium is even worse than what you鈥檇 get with an unregulated monopoly, with less efficiency and less innovation. 鈥淚t鈥檚 the worst of all worlds,鈥 Foarta says.
Rethinking antitrust policy
Given the concentration of market power in the U.S. today, the model suggests we鈥檙e paying a steep price for it in economic stagnation. 鈥淭here鈥檚 a lot of productive investment that might have happened that just didn鈥檛 in the end,鈥 Callander says.
There鈥檚 no way to quantify the losses, since we don鈥檛 know what unrealized innovations would have been possible. 鈥淵ou can鈥檛 measure a counterfactual, but it鈥檚 safe to assume there鈥檚 a lot more inefficiency out there than meets the eye,鈥 he says.
You can get a sense of this, Sugaya notes, by looking at developing countries where local businesses are protected from international competition. 鈥淭hat鈥檚 a really good example of this symbiotic relationship between governments and markets, and they鈥檙e well behind the global productivity frontier.鈥
As for why market power has increased in so many U.S. industries, Callander ties it to a shift in antitrust policy 30 to 40 years ago. 鈥淎ntitrust has been dominated by a 鈥榗onsumer welfare鈥 standard,鈥 he says. 鈥淵ou look at a merger and ask if it鈥檚 bad for consumers at a point in time.鈥
鈥淭hat鈥檚 much too narrow. What we鈥檙e saying is, you need to look at it broadly and dynamically. Not just will prices go up or down, but how will it affect investment? And if it gives one firm an edge today, will that translate into political protection that deters future competition? If so, the effects of this merger are going to be a lot worse than you鈥檇 otherwise think.鈥
This story was on April 7 by 好色App Graduate School of Business Insights